The Forge
Full-stack software, from a half-baked idea to a thing you can ship on Monday. TypeScript, React, Next, Postgres, the lot - built to last past the demo.
I build software, automate the tedious parts, and turn ambitious ideas into systems that actually run. From infrastructure and internal tools to AI workflows and side businesses - useful, resilient, and a little more interesting than they need to be.
The disciplines I keep sharpening - what I reach for when the next ambitious idea lands on the bench.
Full-stack software, from a half-baked idea to a thing you can ship on Monday. TypeScript, React, Next, Postgres, the lot - built to last past the demo.
Repetition is a tax. I write the script, wire the webhook, schedule the cron - and the tedious parts simply stop existing.
Self-hosted infrastructure that survives the storm. Docker, Coolify, Caddy, and a Hetzner box that does the work of three SaaS subscriptions.
Agents and AI workflows that earn their keep - retrieval, orchestration, evals. Models do the grunt work; humans do the interesting part.
Side businesses and weekend builds - internal tools that grew teeth, products that pay rent, dashboards that tell the truth.
Systems thinking from first principles. I draw the box, name the inputs, watch what falls out. Useful, resilient, debuggable.
Dean Selley is a South African builder operating somewhere between the engine room and the war room - equally at home in a terminal and a spreadsheet. He treats every business problem as a system to be modeled and every model as something that should, eventually, actually run in production.
His work spans self-hosted infrastructure, internal tools that quietly automate away the worst parts of a day, and AI workflows that earn their keep. He is allergic to ceremony, fond of small primitives that compose, and convinced that the boring 80% is where the magic lives - provided you make the remaining 20% strange enough to be memorable.